Supermarket Sales Divided by Flavor Category
1. Vanilla – 28 percent
2. Fruit flavors – 15 percent
3. Nut flavors – 13.5 percent
4. Candy mix-in flavors – 12.5 percent
5. Chocolate – 8 percent
6. Cake and cookie flavors – 7.5 percent
7. Neapolitan – 7 percent
8. Other – 5.5 percent
9. Coffee/mocha – 3 percent
Source: International Ice Cream Association, 1994